T

T-Mobile is becoming a force that other carriers are starting to fear

tmobilejohnlegere12:30 PM — We have already seen T-Mobile with their three stage “Uncarrier” plan so far.  The company has already made some serious dent in other carriers’ business, mainly firing shots at AT&T.  They continue to put pressure on other carriers to make a change, give some more benefits to their customers, and it seems the pressure is finally getting to them.  AT&T recently announced their $450 incentive to customers that come back from T-Mobile, although T-Mobile CEO John Legere was not impressed.

Latest numbers from Kantar Worldpanel give us some insight.  In the report, we see that T-Mobile gained quite a bit of momentum in 2013, and it’s not done yet.  The carrier has yet to announce its “Uncarrier 4” plan.  T-Mobile is the fourth largest carrier in the United States and it actually posted much better numbers than Sprint did in 2013.

For the last quarter, T-Mobile accounted for 13.3% of all mobile phone sales in the United States.  This places the carrier in third place, while pushing Sprint from third to fourth position.  Kantar says that T-Mobile “also was the only major carrier to see year-over-year growth, up 6.3 percentage points” in the same time from 2012.  Kantar credits T-Mobile’s aggressive Uncarrier approach to changing things around for themselves.  The company continues to post improving numbers.

The Uncarrier strategy has worked wonders so far for T-Mobile.  Will it continue to?

Make sure to follow us on Twitter (@techsavvyreport) and like us on Facebook for latest news updates from TSR!

Hamza Khalid

Hamza Khalid is the Lead Editor at The Jolt Journal. You're more than welcome to follow him on Twitter and follow The Jolt Journal on Twitter and Facebook. If you have any questions, concerns, or need to report something in this article, please send our team an email at [email protected]. This story may be updated at any time if new information surfaces.

At The Jolt Journal, no one tells us what to write or how to write it. This is why, in the era of lies and bias, readers turn to an independent source. Rest assured, all information on our website is free of any bias or influence. If you see anything wrong with a story, please don't hesitate to reach out. We do our very best to report on the latest available information.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.